writing & creative direction
My family tree has roots in publishing. My father
and his siblings and mother helped my grandfather, Armondo Perilli, write and produce his Italian newspaper, Il Secolo XX or 20th Century, in their home in Trenton, New Jersey. Following in their footsteps, I launched my communications career as a journalist for The Princeton Packet newspaper in Princeton. I was later recruited to serve as social editor, contributed monthly articles to the Packet magazine, and occasionally wrote op-ed columns.
During my time with The Princeton Packet, I received
a Citation for Meritorious Enterprise Reporting from the New Jersey Press Association for an investigative article on neighboring municipalities' collaborative land management.
To realize my vision of writing and developing original communications, I completed the post-graduate publishing program at the former Radcliffe College in Cambridge, Massachusetts. I was recruited from Radcliffe by a vice president of European Travel & Life magazine in New York to help ET&L launch an advertising section, which achieved profitability from our first issue.
Before I founded Aggie Perilli Communications International (APCI), I was instrumental in transforming a New York trade newspaper into Housewares Retailing magazine. I also worked in technical communications at AT&T, where I managed staff and the production of publications for six writing groups in Middletown and Lincroft, New Jersey.
From APCI's first periodical to integrated communications today, APCI and its clients have consistently received recognition from organizations that include the nationwide Association of Information Professionals and the Communicator global awards program.
Outside of business, I enjoy yoga and nature hikes; test organic recipes on my family; and am writing a book about the beauty and power of empathic communication and partnerships.